The Unsubscribe option is a key feature in email communication, allowing recipients to opt out of future emails if they prefer. When crafting your emails, you can decide whether to include this option, depending on your needs.

In this article, we will explain how to find the Unsubscribe option in the Buzz's interface and use it effectively.

The option to include an Unsubscribe button at the end of your email is available when selecting the Send Email step in your campaign.

When this option is enabled, prospects who receive emails from your campaign will see the unsubscribe button at the bottom of the email they have received. By clicking it, they will automatically opt out of future emails from you.

While the button will not appear in the email body preview, it will be added to the email as soon as you toggle the option on and click Save Step.

The Unsubscribe button is crucial for compliance with laws, building trust, improving the sender's reputation, and ensuring you are targeting an engaged audience.

If you experience any issues with the Unsubscribe button, please feel free to contact our Customer Support team.