Why Did My Prospect Get Paused?

Sometimes, while running a campaign, you might notice that one or more prospects suddenly appear with a Paused status. If you’re unsure why this happened, don’t worry — it’s usually due to a common, easily explained reason.

Below are the most frequent causes:

1. You Attempted to Send a Social InMail to Someone You’ve Already Messaged

Social InMails can only be sent to prospects you’ve never contacted before on the platform.

If there’s already a conversation history, the system will automatically pause the prospect instead of sending a new InMail.

2. Your Social Message Failed to Send

Sometimes messages fail due to temporary issues that might occur on the Social Platform’s side.

If you suspect this happened, feel free to reach out to our Customer Support team — we can help verify the issue.

3. Your Email Failed to Send

Email providers can also experience unexpected glitches that prevent a message from going through.

Contact our Customer Support team, and we’ll be happy to assist in resending or troubleshooting.

4. You’ve Messaged This Prospect Before, but “Recontact Prospects” Was Turned Off

If the Recontact Prospects toggle wasn’t enabled when you set up the campaign, the system won’t re-engage prospects you’ve previously spoken with.

In this case, they’ll appear as paused to prevent duplicate outreach.

5. Your Prospect Was Moved to Another Campaign

If the prospect was transferred to a different campaign — either by you or a teammate — they will be paused in the original one.

6. You Manually Paused the Prospect

It happens! Sometimes prospects are manually paused from their info card or within the campaign, and it’s easy to forget.

You can manually resume the campaign for this prospect from the info card or right from the Prospects tab by hovering over the Paused status and clicking Resume for [Prospect].

7. Your Prospect Replied

Any kind of reply — whether on Social or via email — automatically pauses the prospect to prevent further automated messaging without your approval.

8. Your Prospect Booked a Call

If the prospect books a call with you through Calendly, they’ll be marked as paused.

If you’re still unsure why a prospect was paused, our Customer Support team is always happy to help!