Reasons why your SSI score may not be updated

Last updated: May 22, 2026

Your Social Selling Index (SSI) is a score that measures how effectively you're using the Social Platform to build your brand, connect with the right people, engage with relevant content, and nurture professional relationships — rated from 0 to 100. 

Buzz automatically fetches your SSI score once every 24 hours, but only if:

  • You have at least one active campaign;

  • You don't have corporate 2FA (e.g. Okta, Bloomberg) enabled for your Social Account (relevant for Social Navigator users).

Learn more about the types of two-factor authentication in this article.

If you're unsure which plan your Social Account is on or whether you have 2FA enabled, reach out to our Customer Support support team for details.